Marketing Dimensions in the field of Pharma Sector
The Present Marketing practice in the Pharmaceutical sector, examining both customer and doctor slanted towards promotion. The present examples of marketing practices and their impact on consumer and doctor behavior. It identifies negative impact of these practices which include misleading advertising, disease shove and escalating costs. It goes on to maintain the need for an independently monitored code of practice for marketers in the pharmaceutical sector and a great degree of consumer education for both end users and those Prescribing drugs Drug specialists or a drug specialist right hand can prompt shoppers on which things to purchase for particular therapeutic conditions or human services needs. A drug specialist is accountable for the drug store and needs to ensure that every patient gets the best possible prescription, the bes...